Category Archives for User Acquisition

Good Webpage Design: The only 2 things that matter

A good webpage very clearly (and simply) conveys your product’s (or service’s) value proposition with a strong call to action. The first step in designing a webpage should involve identifying what the desired user action(s) are. For every desired user action,…

by Kunal Punjabi
Categories: Product Management, User Acquisition | Leave a comment

Designing for Community : Enforce a strong and consistent culture

Here’s another tip on how to approach the problem of Designing for Community. Tip: Enforce a strong and consistent culture. A community can work with virtually any metaphor, “Be Friendly” or “Be Nice” just being one example. If your community has a strong and consistent culture, whatever that culture is, the…

by Kunal Punjabi
Categories: Marketing, Product Management, User Acquisition | Leave a comment

Designing for Community

I was reading this blog post by Andrew Chen on the importance of designing for community. Got me thinking. In his blog post, Andrew gives the example of Dribbble, the site for designers that curates new community members in the form of…

by Kunal Punjabi
Categories: Marketing, Product Management, User Acquisition | Tags: | Leave a comment

Why you need a KILLER Login and User-Onboarding flow

Some 13.7 Million years ago, there was a colossal Big Bang, which created our universe, and is the reason we’re all here today. In a trend not all that different, and with 246 million registered Domains as of 2012, the…

by Kunal Punjabi
Categories: Product Management, User Acquisition | Tags: , | Leave a comment